Fernando Beltran is the Founder and CEO of Identika, an Inc. 5000 and Davey Award winner creative agency. getty Artificial intelligence has reshaped many aspects of our business, personal and social worlds—you probably interact with AI daily and may not even realize it. As AI tools and solutions become less sci-fi and more business as…
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The Borenstein Group is named Top B2G Marketing and PR Agency for 2023 by Chief Marketer
Chief Marketer Names Borenstein Group Among Best B2G Branding, Advertising and Marketing for 2023 Chief Marketer Names Borenstein Group a Top B2G Marketing Agency for 2023 Mr. Gal S. Borenstein, CEO of The Borenstein Group, Washington DC Increasingly, technology firms are seeking agencies that can deliver evidence-based, synchronized engagement strategies that align with their growth…
Simeio Announces Partnership with SailPoint
Partnership to strengthen enterprise identity governance adoption and implementation of simplified, interoperable, and automated identity security programs Simeio, the leading provider of Identity and Access Management (IAM) services in the cybersecurity industry, announced a partnership with SailPoint, the leader in enterprise identity security. This partnership aims to enhance the companies’ identity security capabilities and protection…
What’s up with… Orange, Open RAN in Japan, Meta, Digital Platforms & Services
In today’s industry news line-up: Orange deputy CEO Ramon Fernandez has called time on the operator and is switching industries; Japanese telco quartet join forces for new Open RAN test facility; Meta’s not backing down on its metaverse investments; and much more! Orange deputy CEO, Ramon Fernandez, who has responsibility for the operator’s finance, performance…
Anchora implements Adobe Journey Optimizer at two clients
Marketing-focused consultancy Anchora has recently helped two if its clients – Cbus Super and The Lottery Office – successfully implement Adobe’s Journey Optimizer solution. Within the marketing technology world, Adobe Journey Optimizer is one of the most used solutions managing omnichannel marketing campaigns. A huge leap forward from the ‘batch and blast’ digital marketing campaigns…
FTC didn’t stop Facebook-Instagram. How about Meta-Within?, Marketing & Advertising News, ET BrandEquity
Representative image (iStock)Facebook parent Meta is sparring with government regulators in federal court over its pending acquisition of a virtual reality fitness company Within Unlimited. CEO Mark Zuckerberg is expected to testify as a witness at the trial in San Jose, California. At issue is whether Meta’s acquisition of the small company that makes a…
Romanian digital marketer Limitless Agency plans to enter US, UK markets
Limitless Agency, one of the main digital marketing companies in Romania, recently announced a EUR 4 mln turnover for 2022 and plans to expand to its first foreign markets, the US and UK, in 2023. “The stability we have on the Romanian market, together with the team’s expertise, the suite of advanced technologies, and the…
Trustway Marketing provides powerful strategies to grow business
Trustway Marketing helps businesses grow through its unique techniques and growth resources center. The strategy is an interactive, tried, true, and proven-to-work system that lets users begin to build out a plan to have more predictable growth for their business. Alabama – December 14, 2022 – Marketing cannot be an independent, one-time task. An effective…
Tech firm eases radio advertisement, launches digital platform
In a bid to ease the hurdles facing the process of advertising on the radio by going digital, Space Universe, an indigenous technology innovation company, launched Radioadspread.com on Tuesday, December 13, in Lagos. According to Tunji Idowu, CEO, Radioadspread and Space Universe, the innovation was birthed to fix the gap between advertisers and radio stations,…
SmartBug Media® Earns Comparably Awards for Best Company Culture and Best CEO
Inbound Marketing Agency Has Earned Eight Comparably Awards This Year and a Total of 34 Since 2018 IRVINE, Calif., Dec. 14, 2022 /PRNewswire/ — SmartBug Media® — a leading Intelligent Inbound® marketing agency that assists B2B businesses, B2C organizations and D2C e-commerce businesses in growing revenue by generating leads, scaling revenue operations and building market awareness…