Iterable, the most powerful communication platform that helps brands activate customers with joyful interactions at scale, today unveiled new innovations, including Iterable SMS with simplified pricing and AI-powered Channel Optimization, among other features, empowering marketers with the ability to activate exceptional cross-channel marketing capabilities and create lifelong customers. The modern consumer is mobile-first, and spends…
Tag: mobile technology
Emerging trends in digital payments, Marketing & Advertising News, ET BrandEquity
Representative image (iStock)Piyali Chatterjee Innovation in financial technology is on a roll. Traditional banking faces competition from online start-ups and other digital platforms that offer payment and credit services. The shift to digitisation with greater access to devices and internet, demonetisation, the government’s push and support for digitisation of services, financial inclusion, and the Covid-19…
Emerging trends in digital payments, Marketing & Advertising News, ET BrandEquity
Representative image (iStock)Piyali Chatterjee Innovation in financial technology is on a roll. Traditional banking faces competition from online start-ups and other digital platforms that offer payment and credit services. The shift to digitisation with greater access to devices and internet, demonetisation, the government’s push and support for digitisation of services, financial inclusion, and the Covid-19…