Tim Washburn is the founder and ECD at Nomadic, where they serve a national client-roster that includes Ubisoft, National Geographic, and The Walt Disney Company. Since graduating from ASU in 1997 and cutting his teeth at Fallon Minneapolis, Tim has accrued over 20 years of branding, advertising, and digital marketing experience as a creative director and leader.
Nomadic was founded in 2008 as a supplementary organisation to PrizeLogic, whom he worked for as partner and ECD, before splitting into an independent operation in 2016. Since then, Nomadic was acquired by OH Holdings in 2020 and now Tim, president and ECD of the company, continues to work with the industry leading brands that he developed relationships with at PrizeLogic to create award-winning digital-first campaigns.
Speaking to LBB’s Ben Conway, Tim discusses going from selling vacuums in high school to creating campaigns for the likes of Disney Parks and Destinations and Pepsi, as well as iconic video game brands such as Resident Evil and Far Cry. He also reveals how Nomadic has developed a motivated company culture, and the significance of his father’s passion for film.
LBB> What creative content inspired or interested you most when you were growing up? Do any TV shows, films and ads stand out to you?
Tim> The Little Mermaid. I mean, I loved all of the 1980s boy basics too: Miami Vice, Star Wars, the Breakfast Club and A-Team etc. But The Little Mermaid combined so many of the things I was interested in and the craftsmanship was amazing. I was mesmerised. One time a girl asked me if I wanted to come over and watch it together. I was too dumb to realise that the suggestion was code for making out. So I just sat there with her and watched the whole thing – then talked about the art style, the animation, the music, the casting, and completely missed out on the opportunity at hand.
My dad was really into movies and the people who made them, so we watched a lot of them and spent a lot of time…
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