Food Tech Valley has partnered with Tradeling to ensure a number of benefits for both parties and B2B buyers and sellers, as well as to bolster the primary goal of growing the UAE’s self-sufficiency in food imports. Developed by Wasl Asset Management Group, Food Tech Valley is a UAE-government-led initiative that seeks to triple the UAE’s food production and position the nation as a global destination for the industry.
Several key objectives were agreed upon to ensure that Food Tech Valley realises its potential of being a commercial hub for industry experts in the food ecosystem. Tradeling’s platform will grant business users access to food and agricultural technology products via easy payment solutions, logistics, warehousing solutions, and marketing and customer acquisition benefits. Food Tech Valley will establish a B2B marketplace powered by Tradeling to help support, connect and match buyers from across industries, including hospitality, which is host to F&B sellers who source local and international quality products and raw ingredients.
This collaboration will enable a digitalised trade experience that will support food producers by helping expand their businesses in the UAE. Tradeling will support local producers by accelerating their growth through the platform. Credit finance solutions will also be offered to select eligible companies, comprising flexible payment options for SMEs and start-ups.
Food Tech Valley is looking to leverage this strategic partnership with Tradeling to augment its proposition and help develop and transform the UAE into a global hub for clean, tech-based food and agricultural solutions. This collaboration will enable local food producers to trade through a newly added section on Food Tech Valley’s website, FTV B2B Market, covering the value chain and target segment towards yielding substantial growth and results.
Marius Ciavola, Chief Executive Officer at Tradeling, said, “The UAE has been successfully diversifying away…
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