New York, United States, Nov. 30, 2022 (GLOBE NEWSWIRE) — Marketing automation is a tool that helps companies build stronger customer engagement campaigns by eliminating time-consuming tasks and allowing the marketing team to focus on more crucial aspects. Today, many organizations are overworked, dealing with problems like tracking engagement and pursuing the wrong leads. Automation can…
Month: November 2022

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EU digital product passports good for green beauty future says Map Emulsion and SORGA founder
Last year, the European Commission (EC) and national EU consumer authorities conducted a screening of websites to investigate green claims across a host of industries, including cosmetics and fashion. Findings showed 42% of cases featured claims that were either exaggerated, false or deceptive and could potentially qualify as unfair commercial practices under EU rules. The…

Artificial Intelligence will drive the future of content marketing
Digital Marketing, backed by technological breakthroughs, has come a long way in changing the world around us. As a result, artificial technology, machine learning, and automation are at the heart of every business across industries. And the world of marketing is no exception. AI and ML are crucial in helping brand managers make strategic decisions….

Digital Marketing Software Global Market Report 2022: Ever-Increasing Internet Penetration Bodes Well for Sector Growth – ResearchAndMarkets.com
DUBLIN–(BUSINESS WIRE)–The “Digital Marketing Software Global Market Report 2022” report has been added to ResearchAndMarkets.com’s offering. The global digital marketing software market is expected to grow from $56.77 billion in 2021 to $67.53 billion in 2022 at a compound annual growth rate (CAGR) of 18.95%. The digital marketing software market is expected to grow to…

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springbig Announces Cost Reduction Actions to Accelerate Path to Profitability and Strengthen Financial Profile
News and research before you hear about it on CNBC and others. Claim your 1-week free trial to StreetInsider Premium here. BOCA RATON, Fla., Nov. 30, 2022 (GLOBE NEWSWIRE) — SpringBig Holdings, Inc. (“springbig” or the “Company”) (NASDAQ: SBIG), a leading provider of SaaS-based marketing solutions, consumer mobile app experiences, and omnichannel loyalty programs to…

Comprise expands digital services team and four MarCom Awards
Comprise™, a full-service agency that delivers a comprehensive range of compelling and comprehensive communications services, today announced an expansion of its digital services team and four MarCom Awards in the Print Media category. “In our modern information age, effective digital services equip brands with the tools and techniques to stand out in a noisy competitive environment,” said…

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Key innovations that Indian tech start-ups have brought to customer experience
By Ramesh Srinivasan India is clearly a breeding ground for innovation and entrepreneurship, with reports indicating that the start-up ecosystem has been a major economic growth engine. Since June 2022, India has seen 103 unicorns with a total valuation of $ 335.80 billion and has been recognised as the 3rd largest ecosystem for start-ups globally….